Marketing Management 5th European Edition
€104.90
Available for sending in 4/5 days
Product Information
| ISBN | 9781292727035 |
|---|---|
| Publisher | Pearson Education Limited |
| Price (excl. tax) | €98.96 |
| Tax | €5.94 |
| Price (incl. tax) | €104.90 |
| Availability | 8 units in external warehouse |
Product Description
The global bestseller Marketing Management is considered as the authoritative text on the subject. The 5th European edition focuses on fundamental aspects such as accessibility and the fast-moving pace of modern marketing. Covering a wide range of concepts, in-depth European case studies and exercises, the book offers the tools every student needs.