Events MISmanagement

€61.90


Available for sending in 4/5 days

Product Information

ISBN9781915097118
PublisherGoodfellow Publishers Limited
Price (excl. tax)€58.40
Tax€3.50
Price (incl. tax)€61.90
Availability2 units in external warehouse

Product Description

A unique text that looks at events from a very different perspective – that of how and why events fail and what can be learnt from this in both a practical and academic perspective. It provides a case study approach to the event planning process with the cases illustrating how core planning theory and concepts fails to emerge in practice and why.