An Analysis of Amos Tversky and Daniel Kahneman's Judgment under Uncertainty

€10.90


Product Information

ISBN9781912128945
PublisherMacat International Limited
Price (excl. tax)€10.28
Tax€0.62
Price (incl. tax)€10.90
AvailabilityUnavailable

Product Description

For decades, social scientists had used a mythical figure to describe how humans make decisions: homo economicus. He was logical and conscientious. To make a decision, he would evaluate all the options open to him, then choose the most rational course of action.