Ogilvy on Advertising

€22.90


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Product Information

ISBN9781853756153
PublisherHeadline Publishing Group
Price (excl. tax)€21.60
Tax€1.30
Price (incl. tax)€22.90
Availability+20 units in external warehouse

Product Description

Everything from writing successful copy to finding innovative ways to engage people and from identifying with your audience to the various ways to sell a lifestyle, this book looks at what sells, what doesn't and why. And, in doing so, he teaches what you can do to sell the most brilliant item of all: yourself.