Market Research Methods in the Sports Industry
€127.90
Shipping in 4/5 days
Product Information
| ISBN | 9781837534470 |
|---|---|
| Publisher | Emerald Publishing Limited |
| Price (excl. tax) | €120.66 |
| Tax | €7.24 |
| Price (incl. tax) | €127.90 |
| Availability | 1 unit in external warehouse |
Product Description
Market Research Methods in the Sports Industry provides a comprehensive elaboration of market research methods currently used by sports businesses. The book identifies and explains the most effective uses of market research, drawing upon a range of updated, real-life case studies.