The Housefly Effect

€26.90


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Product Information

ISBN9781835011423
PublisherBedford Square Publishers
Price (excl. tax)€25.38
Tax€1.52
Price (incl. tax)€26.90
Availability4 units in external warehouse

Product Description

An accessible, fun and practical introduction to behavioural science, featuring insightful examples from the laboratory, advertising and marketing, as well as from daily life.