Managing the Smart Revolution in Tourism Firms
€75.90
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Product Information
| ISBN | 9781789249316 |
|---|---|
| Publisher | CABI Publishing |
| Price (excl. tax) | €71.60 |
| Tax | €4.30 |
| Price (incl. tax) | €75.90 |
| Availability | 4 units in external warehouse |
Product Description
This practical book explains the key ideas that tourism practitioners and decision-makers must know to understand Smart Technologies, and the management principles supporting them. Real-life cases are provided to illustrate the true dimension of the "smart" phenomenon and the new frontiers that are yet to open in the coming years.