Direct, Digital & Data-Driven Marketing

€95.90


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Product Information

ISBN9781529708172
PublisherSAGE Publications Ltd
Price (excl. tax)€90.47
Tax€5.43
Price (incl. tax)€95.90
Availability6 units in external warehouse

Product Description

In this latest edition of her classic text, Lisa Spiller takes an insightful, in-depth look at contemporary marketing concepts, tactics, and techniques and the dynamic innovations that continue to drive and shape this multi-faceted, multi-dimensional field.