Marketing Research

€87.90


Product Information

ISBN9781446256152
PublisherSAGE Publications Ltd
Price (excl. tax)€82.92
Tax€4.98
Price (incl. tax)€87.90
AvailabilityUnavailable

Product Description

An exciting new textbook which introduces you to the essential elements of market research such as problem identification, methodologies, data collection, analysis and reporting.