Global Marketing
€71.90
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Product Information
| ISBN | 9781398620094 |
|---|---|
| Publisher | Kogan Page Ltd |
| Price (excl. tax) | €67.83 |
| Tax | €4.07 |
| Price (incl. tax) | €71.90 |
| Availability | 6 units in external warehouse |
Product Description
Understand the interconnected nature of marketing and globalization and how consumerism, communications, brands, ethics and production work in an international market.