Brand Strategy in Three Steps
€47.90
Product Information
| ISBN | 9781398609792 |
|---|---|
| Publisher | Kogan Page Ltd |
| Price (excl. tax) | €45.19 |
| Tax | €2.71 |
| Price (incl. tax) | €47.90 |
| Availability | Unavailable |
Product Description
Cultivate a meaningful brand strategy using a three-step, values-driven branding framework focused on connecting with customers by clarifying, integrating and communicating the values of the company.