Breaking Through

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Product Information

ISBN9781349517626
PublisherPalgrave Macmillan
Price (excl. tax)€56.51
Tax€3.39
Price (incl. tax)€59.90
AvailabilityUnavailable

Product Description

In this book the author brings together distinctive and cutting edge work based upon her own research and work with leading companies in the overlapping areas of strategy, marketing and innovation to provide a new and dynamic model to implement customer focus in enterprizes.