Social Brand Management in a Post Covid-19 Era
€33.90
Shipping in 4/5 days
Product Information
| ISBN | 9781032465739 |
|---|---|
| Publisher | Taylor & Francis Ltd |
| Price (excl. tax) | €31.98 |
| Tax | €1.92 |
| Price (incl. tax) | €33.90 |
| Availability | 1 unit in external warehouse |
Product Description
This book discusses how the Covid-19 pandemic changed the way consumers relate with brands and how brands can reinvent, improve, or optimize themselves to meet new needs, expectations, and preferences of consumers.