Strategic Management for Tourism, Hospitality and Events
€98.90
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Product Information
| ISBN | 9781032331836 |
|---|---|
| Publisher | Taylor & Francis Ltd |
| Price (excl. tax) | €93.30 |
| Tax | €5.60 |
| Price (incl. tax) | €98.90 |
| Availability | 3 units in external warehouse |
Product Description
Strategic Management for Tourism, Hospitality and Events is the must-have text for students approaching this subject for the first time. It introduces students to fundamental strategic management principles in a Tourism, Hospitality and Events context and brings theory to life by integrating a host of industry-based case studies.