Consumer Psychology in a Social Media World
€84.90
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Product Information
| ISBN | 9780765646941 |
|---|---|
| Publisher | Taylor & Francis Ltd |
| Price (excl. tax) | €80.09 |
| Tax | €4.81 |
| Price (incl. tax) | €84.90 |
| Availability | 5 units in external warehouse |
Product Description
Consumer Psychology in a Social Media World seeks to illustrate the relevance of consumer psychology theory and research to understanding the social media world that has rapidly become a key component in the social and economic lives of most individuals.