Dictionary of Marketing Communications
€95.90
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Product Information
| ISBN | 9780761927716 |
|---|---|
| Publisher | SAGE Publications Inc |
| Price (excl. tax) | €90.47 |
| Tax | €5.43 |
| Price (incl. tax) | €95.90 |
| Availability | 1 unit in external warehouse |
Product Description
Over 4,000 entries on key terms and concepts covering advertising, sales promotion, public relations, direct marketing, personal selling and e-marketing.