Why Most Things Fail

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Product Information

ISBN9780571220137
PublisherFaber & Faber
Publishing Date06/04/2006
Price (excl. tax)€16.89
Tax€1.01
Price (incl. tax)€17.90
Availability2 units in external warehouse

Product Description

From the best-selling author of The Death of Economics and Butterfly Economics, a ground-breaking look at a truth all too seldom acknowledged: most commercial and public policy ventures will not succeed.

Paul Ormerod draws upon recent advances in biology to help us understand the surprising consequences of the Iron Law of Failure. And he shows what strategies corporations, businesses and governments will need to adopt to stand a chance of prospering in a world where only one thing is certain.