Tourism Marketing
€79.90
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Product Information
| ISBN | 9780415726368 |
|---|---|
| Publisher | Taylor & Francis Ltd |
| Price (excl. tax) | €75.38 |
| Tax | €4.52 |
| Price (incl. tax) | €79.90 |
| Availability | 1 unit in external warehouse |
Product Description
Tourism Marketing: In the Age of the Consumer offers a fresh and contemporary approach as an introductory textbook on tourism marketing. Six major themes along with the traditional core marketing principles are blended together.