The Customer Copernicus

€50.90


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Product Information

ISBN9780367564636
PublisherTaylor & Francis Ltd
Price (excl. tax)€48.02
Tax€2.88
Price (incl. tax)€50.90
Availability2 units in external warehouse

Product Description

Based on in-depth interviews and stories from leaders of some of the leading organisations in the world, including easyJet, DBS, Handelsbanken, O2, and Sky, this book describes not only how organisations can become more customer-led (which is where most books stop), but how to address the trickiest growth challenges.