Consumer Behaviour
€84.90
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Product Information
| ISBN | 9780198862567 |
|---|---|
| Publisher | Oxford University Press |
| Price (excl. tax) | €80.09 |
| Tax | €4.81 |
| Price (incl. tax) | €84.90 |
| Availability | Unavailable |
Product Description
A concise, fascinating, and practical guide to consumer behaviour, bringing essential theories to life through an impressive array of engaging international case studies.