BrainScripts for Sales Success: 21 Hidden Principles of Consumer Psychology for Winning New Customers

€34.90


Available for sending in 4/5 days

Product Information

ISBN9780071833608
PublisherMcGraw-Hill Education - Europe
Price (excl. tax)€32.92
Tax€1.98
Price (incl. tax)€34.90
Availability1 unit in external warehouse

Product Description

Explains consumer psychology to teach you how to personalize and enhance an approach and use basic, primal responses that are subtle but extremely effective. This book brings you face-to-face with the prospect's intimate evaluation procedures so you can turn them into sales motivations and close the deal.