Words that Sell, Revised and Expanded Edition
€18.90
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Product Information
| ISBN | 9780071467858 |
|---|---|
| Publisher | McGraw-Hill Education - Europe |
| Price (excl. tax) | €17.83 |
| Tax | €1.07 |
| Price (incl. tax) | €18.90 |
| Availability | 2 units in external warehouse |
Product Description
A reference for advertising, sales, and marketing professionals looking for the right word to clinch the deal. It lists high-powered words, phrases, and slogans, arranged in categories ranging from 'snappy transitions' to 'knocking the competition', from 'grabbers' to 'clinchers.'