Management Information Systems: Managing the Digital Firm, Global Edition (Book)

€ 111,90


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Informação do Produto

ISBN9781292482590
EditoraPearson Education Limited
Publishing Date27/10/2025
Preço (iva excl.)€ 105,57
Imposto€ 6,33
Preço (iva inc.)€ 111,90
Disponibilidade2 unidades em armazém externo

Descrição do Produto

For courses in Introduction to Information Systems. A case-based approach to IS in business today. Management Information Systems: Managing the Digital Firm provides a comprehensive introduction to Information Systems that draws connections between MIS and business performance. The authors present real-world case studies that explain how well-known companies use IT to solve problems and achieve their objectives. This real-world approach helps students develop sought-after skills, learn to lead IS-related management discussions, and use IT to meet bottom-line results. The 18th Edition has been updated to cover important contemporary topics including the latest on AI, sustainability and analytics.