Events MISmanagement

€ 61,90


Disponível para envio em 4/5 dias

Informação do Produto

ISBN9781915097118
EditoraGoodfellow Publishers Limited
Preço (iva excl.)€ 58,40
Imposto€ 3,50
Preço (iva inc.)€ 61,90
Disponibilidade2 unidades em armazém externo

Descrição do Produto

A unique text that looks at events from a very different perspective – that of how and why events fail and what can be learnt from this in both a practical and academic perspective. It provides a case study approach to the event planning process with the cases illustrating how core planning theory and concepts fails to emerge in practice and why.