Global Business Strategy

€ 50,90


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Informação do Produto

ISBN9781637420423
EditoraBusiness Expert Press
Preço (iva excl.)€ 48,02
Imposto€ 2,88
Preço (iva inc.)€ 50,90
Disponibilidade4 unidades em armazém externo

Descrição do Produto

Looks at the opportunities and risks associated with staking out a global competitive presence, and introduces the fundamentals of global strategic thinking. The authors demonstrate how a company should change and adapt its domestic business model to achieve a competitive advantage as it expands globally.