Principles of Marketing, Global Edition
€ 122,90
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Informação do Produto
| ISBN | 9781292449364 |
|---|---|
| Editora | Pearson Education Limited |
| Preço (iva excl.) | € 115,94 |
| Imposto | € 6,96 |
| Preço (iva inc.) | € 122,90 |
| Disponibilidade | 5 unidades em armazém externo |
Descrição do Produto
Encourage your students' learning of the major trends impacting contemporary marketing in a fast-changing, digital marketplace. Principles of Marketing, 19th edition has been extensively revised to present the fundamentals of marketing within an innovative customer-value framework. Reach every student with the MyLab & Revel editions for this text.