Business Model Innovation
€ 28,90
Informação do Produto
| ISBN | 9781108995054 |
|---|---|
| Editora | Cambridge University Press |
| Preço (iva excl.) | € 27,26 |
| Imposto | € 1,64 |
| Preço (iva inc.) | € 28,90 |
| Disponibilidade | Indisponível |
Descrição do Produto
This Element approaches the topic of business model innovation from the perspective of the established firm and examines the unique strategic and organizational issues that big, established companies face when a new business model enters their markets.