Managing Customer Relationships Using Customer Care Techniques
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Informação do Produto
| ISBN | 9781032713908 |
|---|---|
| Editora | Taylor & Francis Ltd |
| Preço (iva excl.) | € 72,55 |
| Imposto | € 4,35 |
| Preço (iva inc.) | € 76,90 |
| Disponibilidade | 2 unidades em armazém externo |
Descrição do Produto
In today's global business environment, Customer Relationship Management (CRM) has become the key to the success of many international enterprises.This book offers a comprehensive analysis of this crucial business aspect, focusing on how companies can effectively manage their customer relationships in the context of global expansion.